Who can build me a website? You can! If you want to. Scroll to the bottom for a questionnaire that will help you focus on what you need in a website. You can build your own website Building your own website has its advantages, including: There are downsides: What is the process for building a […]
The difference between a domain and a website is similar to ownership of the land and ownership of the house. In real estate, you could own the land but not the house, and vice versa. Put simply, a domain is land that you control. It has an address. Most people build homes on the land […]
Creating a business card mockup is a very commonly asked-for product for marketing and communications professionals. I have found making an a real-life mockup to increase client satisfaction and approval rates. I am going to share a super easy way to produce the mockup. This method is even better than Photoshop at mocking up In […]
I am in a much better position right now that gives me happiness, stability and freedom. That wasn’t the case when I left the University of Toronto as a journalism grad and went on to write the news. I did very well as a newspaper editor, running the whole show of a weekly newspaper that […]
A Hungarian friend of mine recently told me that she pays US$500 every year for her Wix subscription. Her website is very simple. It does not collect payments, does not have an email sign up and she doesn’t use any appointment features. Another friend of mine seems to also pay $400 a year for his […]
Stable Diffusion is an amazing tool for marketers to generate marketing collateral. I recently had a client who just received the render of a product. This means they couldn’t organize a real photoshoot. I realized it’s more effective to use Stable Diffusion to generate a model, and Photoshop the product onto the model’s hands. Here’s […]
If you are looking to build a website, you might be searching for the wrong professional if you don’t know the difference between the two. As a business owner or project manager, it can be challenging to determine which professional to hire for your web project. In this blog post, we will explore the differences […]
I write SEO content for a number of professional businesses and therefore I need images which reflect the diversity of their clients. Because some clients are in Asia, I am finding that I’d hit the perfect image on stock images, but the person in the stock image is not representative of my client’s clientele. In […]
My client works as a coach and needed something to automate her process to allow clients to book and change appointments. We eventually went for Acuity Scheduling (which is now Squarespace Scheduling) despite it costing almost double what Calendly would charge. Here’s why. Acuity has the ability to book multiple appointments The biggest difference between […]
I live in a pretty humid part of the world and that has left me worried for some of my valuables. If you live in a place with high humidity, your camera lenses, inflatable watercraft and leather shoes can break down much faster. I have designated a cabinet as a “low-humidity zone”, in an air-conditioned […]
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