Website development for cpd to support paid social ads

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Over the course of a year, I developed a landing page to support Canadian Pro Drivers’ Facebook and Google paid ad campaigns. CPD offers courses to help people become driving instructors.

The page included a quiz where people could find out if they qualified to get an instructor’s licence.

Quiz implemented on website

The website also included videos filmed by me which asked graduates their motivations for becoming a driving instructor and their experience at the course.

A video of course graduates speaking about their experience.

Finally, some copy about the course.

This website supported Facebook and Google paid ad campaigns targeting Ontarians from Sarnia to Ottawa.