United Contracting

I developed the brand, copy and website for a new drywall contractor

My client, Houman, started United Contracting after 20 years of working for others.

His business is new and needed a website. Houman also wanted someone who could handle every aspect of the website including photos, copy writing, hosting and maintenance.

The only thing I advised him to do is to buy his own domain, rather than letting a web developer do it for him. This is to ensure that he preserves control over his domain.

Here’s the process in which I undertook to design and brand his website.

Branding guidelines

Houman wanted a website that is clean and classy. So I made this presentation with my recommendations:

Copywriting

I also wrote the copy for United Contracting.

In order to do so, I had to fill in the lorem ipsums.

I scheduled a call with Houman on a Saturday and asked him a range of questions to help me understand his business. Here’s a screenshot of the Google Doc.

Web development

Projects page with image carousel

The website is a 100% static website that’s hosted on Netlify. You can view it here.

In order to create a static website, I coded this in NextJS which has a static site generator. I am thoroughly pleased with NextJS because it allowed me to write code in React. React fetches data from a locally hosted WordPress’s GraphQL endpoint.

I also used React Bootstrap as a CSS framework and FontAwesome for icons. Bootstrap really saved some time when it came to programming the navigation bar and the image carousel on the Projects page.

It has a contact form and is handled with Netlify Forms. I really like Netlify Forms because it reduces the amount of coding needed, although it was a little bit more work to integrate into React than into pure HTML.