Gentle Smile Dental Studio

I built this website for an aesthetic-focused dental studio. Together with the founder, I created the content, design, tech stack and media.

Website Features

The aesthetic dentistry space is crowded. Here’s how we made Gentle Smile Dental Studio stand out:

YouTube Above-The-Fold Video

A corporate video that shows the customer’s journey and the dental clinic’s selling points.

Floating WhatsApp Button

We needed a quick way for interested clients to get in touch. A floating WhatsApp button made it convenient.

SEO Content Writing

I developed all the content for their website. This includes:

• 19 dental treatment pages
• 3 landing pages for ads
• Dentist and staff profiles

We wanted to help Gentle Smile Dental Studio rank for more keywords. It currently ranks for 700 keywords which saves them hundreds in ad dollars.

Infographics

Using stock, AI and self-generated images, we created infographics that helped visitors understand the procedures to enhance their smiles.

All infographics had to be coloured according to Gentle Smile’s brand.

Google Reviews

As dental clinics are highly personal, having social proof was important.

360 Viewer

In order to showcase the premium clinic’s design, we implemented a 360-degree photo for the lobby, treatment room and photo studio.

Landing Pages For Ads

We created three concise landing pages for Google Ads for Invisalign, dental veneers and one that lists all their services.

I condensed the content on the main treatment pages to ensure that people who visit from Google Ads can understand the service quickly and contact the clinic.